Why Style was born in 2002, when a bunch of friends coming from years of graffiti life, decided to explore art as a whole, accessing the wider audience of real life, confronting the mainstream way of communicating, trying to push their ideas to the edge. The meaning of Why Style hasn’t basically changed in years, they are still searching the possibilities art would give them to communicate ideas, visions without limits to tools and media involved.

Today Why Style carries a fresh and passionate spirit for visual arts and encourages you to refer to them as a network of professionals skilled to make ideas into products.

From this need of networking with other professionals and to show in a fresh way their works, started the collaboration with the graphic designer Pane. Together we design and build the WordPress theme for their blog system.